about me


Hello. I’m glad you’re here to check me out. I’m a business developer, web designer and digital marketer in one. I’m in the sales and marketing industry since 2002.

As a Shopify developer, I'm here with Valerie Sanchez of Asia Pay. Asia Pay is based in Hong Kong. One of the largest payment integrator in Asia with clients like BDO and BPI.

Work Experience

Right after college, I have worked with Union Inks Graphics Philippines Inc. for 5 years. In 2007, I have decided to work in Dubai, UAE. My job is to sell digital print medias, large format printers, softwares and other related stuffs. I marketed and did business in the MENA region too.

I have worked with some of the biggest brands in the LFI industry like: EFI Vutek, EPSON, Canon, HP Latex, Xerox, Kodak, Neschen AG, Brand Management Group, 3M, RISO Gocopro, and Encres Dubuit.

These are the UAE companies I have worked with.

  1. Total Media Solutions LLC, as Sales Executive
  2. Future Media FZE, as Business Development Manager
  3. Multisystem Technologies FZE, as Product Manager
  4. Emirates Photo Marketing Est., as Sales Manager
  5. Dreamway Equipments and Instruments Trading LLC, as Business Development Lead
  6. Creative Media LLC, as Co Founder, Managing Partner
Emirates Photo Marketing UAE days. Lunch out with fellow managers.

Branding And Web Design

Since most of my customers are into print and advertising, in 2013, I decided to self-learn branding and web design. I wanted to try something NEW apart from what I do and offer additional value to my existing and future customers. After all marketers need to adapt new things to stay relevant as Brian Halligan of HubSpot says.

Inbound Marketing

Learning to design is not enough. I want to learn about buyer research so I can craft the perfect message to gain audience trust and encourage customers to take action so I took inbound marketing at HubSpot and got myself certified. Along with it, I also took content marketing, email marketing and growth driven design courses. 

Digital Marketing

After learning inbound, I pursued to understand the various execution plans for digital agencies. I wanted to know how digital marketing workflows are executed in the real world so I studied at Digital Marketing Labs USA. I learned more about customer value optimizations, sales funnel, content marketing, email marketing, social media marketing channels like: Facebook, Twitter, Youtube, Pinterest, Instagram, Pinterest and LinkedIn. Many thanks to the awesome team at Digital Marketing Labs USA.  

Google Analytics

Marketing performance is critical for growth and success. Google Analytics is a great option for understanding: 1. where leads are coming from, 2. what type of device they are using, 3. how long they are staying on the page and more. Google offers certification so why not test myself and be certified as well.

Ongoing Study

Currently, I’m working on my UI/UX design certification from Interaction Design Organization, it’s a 15-year old design community in based in Denmark that focus on educating top designers around the world.

Also, with the recent developments in WordPress front end, I have decided to take my WordPress skills to the next level. I’ll do this with Troy Dean and his team in WP Elevation, Australia. Hopefully, earn the certification before the end of 2017. 

Why Become Certified

Firstly, I love what I do. I’m passionate about web design and digital marketing. I find fulfillment in creating designs that can help change people lives for better. I can go all day and talk about it. I eat, live, and sleep with them daily.

Secondly, I want to provide real value to my customers. With all the hype, its easy to get attracted with those bright and shiny offers and too late to realize working with the wrong people who do not know what they do.

Thirdly, I want to set the right expectations for my clients. Success takes time and effort and shortcuts may not always work. By helping them build the right frame work, I can set them in the right direction for long term success.

Fourthly, I want to empower my clients with the right information so they can choose to do it on their own to save more time, skip trial and error and do better web design and marketing.

Working With Me

Most of my clients are referrals. Some I just met down the road. From small company to medium size organizations and design agencies I have all enjoyed working with them. I prefer to work with people who value transparency, collaboration and trust. If you fairly believe in treating me as an extension of your marketing team or as a partner for growth then let’s discuss how we can work together to improve your marketing and sales.    

Thanks for taking time to know me. I look forward to engaging with you.


Through the years, I have acquired sales and marketing skills at different levels.

Business Planning

Every business needs a strategy to win.

Intermediate - Advance
Buyer Research 80%
Intermediate - Advance
Market Research 80%
Branding | UI/UX Design 90%
Intermediate - Advance
Sales Funnel Design 80%
Product Development 90%

Web Design & Development

Every business needs digital platform to deliver content to its target market.

Front End Development 90%
Intermediate - Advance
Back End Development 80%
WordPress CMS 90%
Webflow CMS 95%
Intermediate - Advance
Woo Commerce 80%
Intermediate - Advance
Shopify 80%

Digital Marketing

Businesses need strategy. I help clients build digital assets and tactics to attract, engage, close and delight customers.

Buyer Personas | Ideation 90%
Content Strategy 95%
Inbound Marketing 95%
Landing Page Design 90%
Search Engine Optimization 75%
Intermediate - Advance
Email Marketing 80%
Drip Campaigns 70%
Intermediate - Advance
Marketing Automations 85%
Intermediate - Advance
Social Media Marketing 85%

" People shop and learn in a whole new way compared to just a few years ago, so marketers need to adapt or risk extinction. "

Brian Halligan

Co-Founder, HubSpot

Let's Get Started

Your questions won’t end until we hook up. We should chat and enjoy a cup of coffee. Different ideas comes out in the open in these purposeful talks.